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mastere stratégie de communication

Master in communication strategy

Registered level I at RNCP (French State body)

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Nancy

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Bordeaux

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Lyon

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Paris

In order to effectively manage communication campaigns from beginning to end, it is essential to master advanced digital and traditional communication tools (print graphics, web design, photography, film & sound, etc.). It is also important to understand communication strategies and develop an in-depth knowledge of theoretical communication challenges.

This two year postgraduate degree can be taken after a three year undergraduate course in graphic design, visual communication, business communication or photography and enables students to strengthen their theoretical, methodological
and technical knowledge in all its applications: extensive communication campaigns, copywriting, storyboards, photography and film making, websites and newsletters, packaging, publishing, etc.

PROGRAM +

Our Master in communication strategy is based on 4 semesters and 36 weeks of internships, including 12 weeks abroad.

Master in communication strategy ECTS CREDITS
TOTAL 120
Project practice 44
Brand communication
Graphic Design projects
Plastic arts workshops
Skills & knowledge 26
KNOWLEDGE
Marketing and strategy
Human and social sciences
Design projects semiology
Conferences
SKILLS
Digital tools
Modes and communication interfaces
Professional english
Professional practice 24
Personal projects and creative identity
Oral communication (theatre, coaching)
Project management
Sector watch
Internship (20 weeks)
International internship (12 weeks)
Internship pre-employment (optional)
End of study’s project 26
Tutoring and end of study’s project defense

Educational content is subject to changes as a result of school organizational requirements, and, or, implementation of State guidelines.

 

ADMISSION PROCESS +

Admission is based on a personal interview, in which students demonstrate their motivation, as well as on the presentation of a portfolio. Only students who have obtained 180 ECTS credits in a field predominantly related to graphic design may be admitted.

International students may apply directly through the dedicated page of our website. We will be happy to assist them during this process.

ACCREDITATIONS +

As per the ministerial decree of 20 January 2014, the Master is registered at the Level I under the French National Directory of Professional Certification (RNCP).

Students are eligible for ERASMUS exchanges and other bilateral exchange programs.

The Master in communication strategy is recognized as a  European Master by the European Accreditation Board of Higher Education.

Where to find this program ?

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  • Paris
  • Lyon
  • Bordeaux
  • Nancy
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